Sunday, January 24, 2010

World Cups - Mexico 1986

A dirty backroom deal awarded Mexico its second tournament in only sixteen years and gave FIFA a TV on which to broadcast to the world that at the end of the 20th century they wanted football to be like McDonalds - anywhere you went in the world, it'd all be the same.

The enormous free-hanging box-nets installed at each stadium were not only a re-statement that the goals first seen in the 1974 tournament, were the first-class, on-field architecture of choice for the future. They also marked the beginning of the era of football as a brand on global TV. Previously you could sight the goalnets on TV and identify which stadium the game was being played in. After Mexico '86, it was possible only to glance up and say, "It's football."

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